BRANDING

Your establishment’s brand is a promise to guests.

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From the evocative decor of your foyer to your incomparable standards of excellence, your brand distinguishes your establishment from competitors. It promises distinctive value - an experience that guests won’t find anywhere else. It’s what your business stands for and what it comes to represent in the imaginations of loyal patrons.

Whether you own a boutique hotel in Long Branch or a rooftop lounge in Manhattan, your branding consists of tangible and intangible elements that make it memorable and compelling. It’s in the details that linger in each patron’s memories for decades to come: the thread-count of your bedding, the presentation of your house specialties, the welcoming smiles of your staff. These unique flourishes create an emotional connection with first-time visitors that converts them into lifelong brand advocates.

At RedCap, we develop irresistible brand strategies that differentiate upscale, independent hotels and restaurants from their competitors. Our brand positioning transforms beachfront hideaways into market leaders and exponentially expands the influence of tucked away cafes. We create brand identities that are immediately recognizable and undeniably desirable, securing your reputation and your revenue.

Like you, we leave no detail to chance. We integrate your establishment’s physical aesthetics with a strong online visual identity to deliver a seamless experience wherever prospects encounter your brand. From typography to packaging, we finetune each facet of your business brand to shape your customers’ experience and solidify your status.

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At RedCap, we develop irresistible brand strategies that differentiate upscale, independent hotels and restaurants from their competitors. Our brand positioning transforms beachfront hideaways into market leaders and exponentially expands the influence of tucked away cafes. We create brand identities that are immediately recognizable and undeniably desirable, securing your reputation and your revenue.

Like you, we leave no detail to chance. We integrate your establishment’s physical aesthetics with a strong online visual identity to deliver a seamless experience wherever prospects encounter your brand. From typography to packaging, we finetune each facet of your business brand to shape your customers’ experience and solidify your status.

When we combine your establishment’s panache with our hospitality marketing expertise, you’re positioned to deliver on the promise your brand make to guests.

RedCap branding includes the creation and development of:

  • Brand Identity
  • Brand Experience
  • Brand Positioning
  • Brand Repositioning
  • Visual Identity
  • Brand Harmonization
  • Brand Extension
  • Brand Management
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