DIGITAL STRATEGY

Does your digital strategy reflect the tailored experience that your guests have come to love?

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You already know where you want your ideal target market to be: seated at one of your tables or getting a sound night’s sleep in one of your premier suites. But do you know where they are? Whether they live in Tahoma or Timbuktu, there’s a solid chance that the clientele you’re seeking can be found on social media. What are you doing to connect with them?

While branded hotel and restaurant franchises often have an advantage when it comes to marketing dollars and reach, independent enterprises have an upper hand when it comes to offering visitors a unique, memorable experience - online and off. Using evocative video and photography, a persuasive brand narrative, and responsive online interactions, you have the opportunity to create the same tailored experience for guests online as you do in person.

Marketing automation, WiFi marketing, and conversion optimization position independent hotels and restaurants to capitalize on emerging technologies and holistic marketing strategies in customer conversion and retention. Custom analytics and real time data equip you to identity your ideal markets and more accurately forecast profitable trends and potential pitfalls.

At Redcap Digital, we use your business goals and our technical savvy to develop comprehensive digital strategies that deliver finely tuned messages directly to your most desirable customers, maximizing your ad spend and intelligently extending your reach. As your business grows and marketing trends evolve, we skillfully direct the conversations around your brand to reflect and respond to new circumstances.

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Marketing automation, WiFi marketing, and conversion optimization position independent hotels and restaurants to capitalize on emerging technologies and holistic marketing strategies in customer conversion and retention. Custom analytics and real time data equip you to identity your ideal markets and more accurately forecast profitable trends and potential pitfalls.

At Redcap Digital, we use your business goals and our technical savvy to develop comprehensive digital strategies that deliver finely tuned messages directly to your most desirable customers, maximizing your ad spend and intelligently extending your reach. As your business grows and marketing trends evolve, we skillfully direct the conversations around your brand to reflect and respond to new circumstances.

Redcap Digital develops digital strategies that reflect your business goals and capture the tailored experience that your guests relish. Redcap digital strategy services include the creation and development of:

  • Marketing Automation
  • Conversion Optimization
  • WiFi Marketing
  • Social Media Campaigns
  • Custom Analytics
  • Search Engine Advertising
  • Native Advertising
  • Search Engine Optimization
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